Patients trust other patients. In fact, over 70% of people trust online reviews as much as personal recommendations. Here’s why your Google reviews matter more than you think.

1. Build Trust Instantly

When a patient searches for a dentist, positive reviews offer immediate social proof. It reassures them your clinic is reliable, skilled, and trustworthy.

2. Improve Local SEO

Google’s local ranking algorithm factors in review quantity, quality, and frequency. The more positive reviews you have, the higher you’ll appear in local search results.

3. Influence Patient Decisions

Patients often choose the clinic with better reviews, even if it’s farther or slightly more expensive. A strong online reputation drives appointments.

4. Protect Against Negative Feedback

Responding to reviews—good and bad—shows you care about patient experience. It helps control your clinic’s narrative online.

5. Boost Bookings Through Visibility

Higher local rankings and better review scores directly translate to more website visits, appointment calls, and bookings.

Conclusion

Google reviews are your digital word-of-mouth. Make it a priority to actively request, monitor, and manage them.